About Systems Thinking in the AI Era

Stop Freezing in System Design Interviews. Start Thinking in Systems.

Our Mission

We teach engineers, data scientists, and bootcamp graduates the 7 universal building blocks that power every system—Instagram, Netflix, Uber, Slack. After this course, you'll answer "Design Instagram" systematically instead of freezing.

AI agents can implement anything. But they need you to make the architectural decisions. This course teaches you to command AI with precision—not vague hopes.

Who This Course Is For

Engineers

"Answer any 'Design X' interview question systematically."

Stop freezing. Stop guessing at technologies. Learn the framework that turns "Design Instagram" from panic moment to structured conversation.

Data Scientists & ML Engineers

"Ship your models to production without waiting for engineers."

Your model is 5% of the system. Learn the other 95%—the infrastructure that gets your work into production without a 3-month dependency.

Bootcamp Graduates

"Answer the system design questions bootcamp didn't teach you."

You can build a CRUD app. But can you scale it to a million users? This is the gap that separates bootcamp grads who get hired from those who don't.

Why We Created This Course Series

Traditional engineering education takes 3-5 years to develop system thinking through experience. But AI changed the timeline—teams now expect architectural thinking much earlier in careers.

We distilled decades of system design experience into a framework that accelerates this transformation. Instead of learning specific technologies that become obsolete, you master universal interface patterns that remain constant across all platforms and technologies.

The Building Blocks Approach

Every system you've ever used—Instagram, Gmail, Uber, Netflix—is composed from the same 7 building blocks:

Task Blocks

Service Service - Request/response processing
Worker Worker - Background processing

Storage Blocks

Key-Value Store Key-Value Store - Caching and fast lookups
File Store File Store - Media and large file storage
Queue Queue - Message processing
Relational DB Relational Database - Structured data
Vector DB Vector Database - AI & similarity search

Plus 3 external entities that interact with these building blocks to create complete systems:

User User
Time Time
External Service External Service

About Your Instructor

Kay Ashaolu

UC Berkeley Lecturer & Engineering Manager

Kay brings a rare combination: 20+ years building commercial software at scale and 10+ years teaching at the university level. Most practitioners can't teach. Most teachers haven't built. Kay has done both.

He earned his Master's degree in Information Management and Systems from UC Berkeley and has built his career around empowering engineers to think architecturally—across academia, government, and industries including social media, health care, and finance.

Through years of teaching and mentoring, Kay distilled complex system design into the 7 universal building blocks that work across every platform. This course series represents his proven framework for developing architectural expertise—the same framework he teaches at UC Berkeley.

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Why This Course?

There's plenty of free content on system design. Here's why this is different.

A Framework That Doesn't Exist Elsewhere

YouTube videos teach you about Redis. Blog posts explain Kafka. But where's the systematic framework that ties it all together?

7 building blocks. Every system. Same patterns. This framework was developed over 10 years of teaching at UC Berkeley.

Feedback On Your Thinking

Free resources teach you concepts. They don't tell you if you're applying them correctly.

This course includes AI-powered feedback on your assessments and design challenges. Submit your Instagram design. Get specific feedback on what you got right and what you missed.

A Rare Combination

20+ years building commercial software at scale.
10+ years teaching at the university level.

Most practitioners can't teach. Most teachers haven't built. This course is designed by someone who's done both.

Let's Talk About Price

What others charge:

  • Interview prep courses: $500–$2,000
  • Bootcamps: $10,000–$20,000
  • 1-on-1 coaching: $200/hour

What failing costs you:

  • One failed interview: 3–6 month cooldown
  • Staying at current level: $20K–$50K/year
  • Waiting for "someday": Opportunities passing by

Course I: $299

Or 4 payments of $75/month

Less than one hour of coaching. Less than one month of the raise you'll negotiate.

Learn With a Cohort, Not Alone

New cohorts start every Sunday. Join 75+ engineers already enrolled.
7-day money-back guarantee.

Start Your Transformation

Or watch the free 8-minute preview first

Course Series Structure

Course I: Universal Building Blocks (Available Now)

Master the 7 universal interface patterns + 3 external entities through interactive labs and real-world challenges. $299 or 4 payments of $75.

Course II: Content Systems (Coming Soon)

Apply building blocks to Instagram, Netflix, YouTube patterns. Master read-heavy workloads and content delivery.

Course III: Real-Time Systems (Coming Soon)

Learn Slack, Discord, WhatsApp patterns. Master real-time messaging and low-latency systems.

Course IV: Business Integration Systems (Coming Soon)

Master Stripe, Shopify, Salesforce patterns. Learn payment processing and enterprise integration.

What Makes Us Different

Unlike bootcamps that teach specific technologies, we teach universal patterns. Unlike traditional CS courses that focus on algorithms, we teach practical system design. Unlike experience-based learning that takes years, we provide systematic frameworks for immediate application.

You don't just learn to build features—you learn to design systems, make architectural trade-offs, and think like senior engineers. These are the skills that let you work effectively with AI tools.

Start Your Transformation

7-day money-back guarantee